So, you’ve made it. Glad you could come. So how do you like our new place? Isn’t this blog thing great?
Prepare to spend more on mailing your custom publications and direct mail. Although the USPS is planning on saving bundles through a new mail sorting system, it will go ahead with a postage increase on May 11, 2009.
A powerful reaction from consumers – via interactive technologies like Twitter and Facebook, and bloggers – has done in another rebranding initiative, reports The New York Times.
Simon Dumenco at Ad Age says that while many media business models are dying off, creativity is not.
Around our watercooler – uh, espresso machine – we’ve shared our opinions of the ubiquitous (and mega-million-dollar) Pepsi logo.
As an account executive your role is often to act as the hub for the account. This means you are managing relationships and expectations within your own workplace as well as with the client. You are really serving two masters.
Programming a site literally means writing HTML, Java, PHP, or other “code” used to make the website work. Designing a site means you think about how people use a website. Wax does both.
Printing and shipping magazines zaps a hefty sum of energy. That’s why Wax partners with printers and vendors that work toward sustainability.